A Story Can Save You and Your Company

I have seen it before. So have you. A disconnect:

• with your people

• with your stakeholders in your market

• with your prospects and customers

• with your board

And most important of all, you have compartments within you that are silos of excellence but are not integrated into a highly compelling story of you.

We invited Chris Hare, the Founder and Principal of The Storied Future, to our Podcast to discuss his journey in creating a story for himself, his company, and those he serves.

This portion of his quote next to his picture, above, grabbed me:

“I have the privilege of working with values-driven C-Suite leaders who have the audacity to believe they can bend the future to their will.”

We discuss what “values-driven” means as well as “bend the future to their will”, and why they are both key in creating a storied future personally and professionally.

Chris is highly transparent. It is because of the psychic pain he experienced that he was able to use this as a powerful transformational tool for others.

As the founder of The Sage Group, a value transformation firm, I know how powerful “story” is in building a successful company. This is more than marketing. This is an existential and strategic tool for those that dare to think they can change the world.

Enjoy this Great Conversation.

Ron Worman, The Sage Group